{"id":18729,"date":"2023-09-22T22:22:31","date_gmt":"2023-09-23T02:22:31","guid":{"rendered":"https:\/\/www.herbessalees.com\/our-story\/"},"modified":"2026-10-01T06:08:21","modified_gmt":"2026-10-01T10:08:21","slug":"our-story","status":"publish","type":"page","link":"https:\/\/www.herbessalees.com\/en\/our-story\/","title":{"rendered":"Our Story"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section preset--module--divi-section--default\">\n<div class=\"et_pb_row_0 et_pb_row et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Our Story<\/h1>\n<\/div><\/div>\n\n<div class=\"et_pb_divider_0 et_pb_divider et_pb_space et_pb_divider_position_top et_pb_module\"><div class=\"et_pb_divider_internal\"><\/div><\/div>\n\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2><span style=\"font-weight: 400;\">Since 1965, a recipe from Bas-Saint-Laurent has been passed down through generations, finding its way into kitchens across Quebec.<br \/><\/span><\/h2>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section preset--module--divi-section--default\">\n<div class=\"et_pb_row_1 et_pb_row et_pb_equal_columns et_block_row\">\n<div class=\"et_pb_column_1 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/Les-herbes-salees_mission.webp\" width=\"1000\" height=\"1500\" srcset=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/Les-herbes-salees_mission.webp 1000w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/Les-herbes-salees_mission-980x1470.webp 980w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/Les-herbes-salees_mission-480x720.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" class=\"wp-image-17963\" title=\"Salted-Herbs_mission\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"et_pb_column_2 et_pb_column et_pb_column_2_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2 data-start=\"171\" data-end=\"377\" style=\"text-align: left;\"><span style=\"color: #295135;\">Our Mission<\/span><\/h2>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">To preserve the authenticity of a Bas-Saint-Laurent tradition and carry forward over 60 years of culinary heritage through salted herbs that remain true to their origins and distinctive flavour. <\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Rooted in our terroir and guided by a deep respect for ingredients, we carefully craft each batch to offer a product that is simple, honest and full of flavour.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Committed to a more responsible approach, we also value local resources: nearly 20% of the vegetables we use come from imperfect harvests, helping reduce food waste.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Salted Herbs from Bas-Saint-Laurent are more than a seasoning \u2014 they are a tradition, passed down and shared, bringing generations together around authentic, flavourful cooking.<\/span><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section preset--module--divi-section--default\">\n<div class=\"et_pb_row_2 et_pb_row et_block_row\">\n<div class=\"et_pb_column_3 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"dsm_content_timeline_0 dsm_content_timeline dsm-timeline-center et_pb_module\"><div class=\"et_pb_module_inner dsm-content-timeline-container\"><div class=\"dsm-content-timeline-items-wrapper center responsive-center dsm-no-opposite-text\" style=\"--spacing: 50px; --tree-animation-speed: 100ms; --item-scroll-duration: 600ms;\" data-image_lightbox=\"off\" data-tree-animation=\"on\" data-tree-animation-tablet=\"\" data-tree-animation-mobile=\"\" data-item-scroll-animation=\"off\" data-item-scroll-style=\"alternate\" role=\"region\" aria-label=\"Content timeline\">\n<div class=\"dsm_content_timeline_child_0 dsm_content_timeline_child dsm-content-timeline-item dsm-image-icon_placement-top dsm-timeline-index-even et_pb_module et_flex_module\" style=\"--item-index:0\" role=\"article\" aria-labelledby=\"dsm-timeline-title-dsm-content-timeline-child-0\"><div class=\"et_pb_module_inner dsm-content-timeline-item-wrapper\">\t\t<div class=\"dsm-content-timeline-content-wrapper dsm-visibility\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"dsm-image-wrapper\">\n\t\t\t\t\t<div class=\"dsm-image\">\n\t\t\t\t\t\t<img width=\"220\" height=\"220\" src=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/11\/herbes_salees_logo_s.png\" class=\"attachment-full size-full\" alt=\"Content Timeline Image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/11\/herbes_salees_logo_s.png 220w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/11\/herbes_salees_logo_s-100x100.png 100w\" sizes=\"(max-width: 220px) 100vw, 220px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"dsm-timeline-content\">\n\t\t\t\t<h4 class=\"dsm-title\" id=\"dsm-timeline-title-dsm-content-timeline-child-0\">1965 \u2014 Beginnings in Sainte-Flavie<\/h4><div class=\"dsm-description\"><p><span style=\"font-weight: normal;font-family: inherit\">On the family farm, Jean-Yves Roy\u2019s mother created a salted herb recipe using vegetables from the garden to enhance everyday meals. The recipe quickly gained popularity and made its way into local markets. <\/span><\/p><\/div>\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div><\/div><div class=\"dsm-content-timeline-middle dsm_content_timeline_child_0 dsm-timeline-index-even\" style=\"--item-index: 0; --pointer-size: 40px\" aria-hidden=\"true\">\n\t\t\t\t<div class=\"dsm-content-timeline-middle-circle\"><span class=\"et-pb-icon dsm-icon\" aria-hidden=\"true\"><\/span> <\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-middle-line\"><\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-tree-animation\"><\/div>\n\t\t\t<\/div><div class=\"dsm_content_timeline_child_0 dsm-content-timeline-opposite dsm-content-timeline-date dsm-desktop  dsm-timeline-index-even\" style=\"--item-index: 0\" aria-hidden=\"true\"><span class=\"date\"><\/span><\/div>\n\n<div class=\"dsm_content_timeline_child_1 dsm_content_timeline_child dsm-content-timeline-item dsm-image-icon_placement-top dsm-timeline-index-odd et_pb_module et_flex_module\" style=\"--item-index:1\" role=\"article\" aria-labelledby=\"dsm-timeline-title-dsm-content-timeline-child-1\"><div class=\"et_pb_module_inner dsm-content-timeline-item-wrapper\">\t\t<div class=\"dsm-content-timeline-content-wrapper dsm-visibility\">\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"dsm-timeline-content\">\n\t\t\t\t<h4 class=\"dsm-title\" id=\"dsm-timeline-title-dsm-content-timeline-child-1\">1979 \u2014 Expansion<\/h4><div class=\"dsm-description\"><p><span style=\"font-weight: 400\">The Roy family devoted themselves entirely to producing salted herbs. The business grew, and distribution gradually expanded across Quebec \u2014 all while preserving the original recipe. <\/span><\/p><\/div>\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div><\/div><div class=\"dsm-content-timeline-middle dsm_content_timeline_child_1 dsm-timeline-index-odd\" style=\"--item-index: 1; --pointer-size: 20px\" aria-hidden=\"true\">\n\t\t\t\t<div class=\"dsm-content-timeline-middle-circle\"> <\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-middle-line\"><\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-tree-animation\"><\/div>\n\t\t\t<\/div><div class=\"dsm_content_timeline_child_1 dsm-content-timeline-opposite dsm-content-timeline-date dsm-desktop  dsm-timeline-index-odd\" style=\"--item-index: 1\" aria-hidden=\"true\"><span class=\"date\"><\/span><\/div>\n\n<div class=\"dsm_content_timeline_child_2 dsm_content_timeline_child dsm-content-timeline-item dsm-image-icon_placement-top dsm-timeline-index-even et_pb_module et_flex_module\" style=\"--item-index:2\" role=\"article\" aria-labelledby=\"dsm-timeline-title-dsm-content-timeline-child-2\"><div class=\"et_pb_module_inner dsm-content-timeline-item-wrapper\">\t\t<div class=\"dsm-content-timeline-content-wrapper dsm-visibility\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"dsm-image-wrapper\">\n\t\t\t\t\t<div class=\"dsm-image\">\n\t\t\t\t\t\t<img width=\"1024\" height=\"764\" src=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/10\/Bergerie-Herbes-salees-002.webp\" class=\"attachment-full size-full\" alt=\"Content Timeline Image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/10\/Bergerie-Herbes-salees-002.webp 1024w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/10\/Bergerie-Herbes-salees-002-980x731.webp 980w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2023\/10\/Bergerie-Herbes-salees-002-480x358.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"dsm-timeline-content\">\n\t\t\t\t<h4 class=\"dsm-title\" id=\"dsm-timeline-title-dsm-content-timeline-child-2\">2023 \u2014 A New Generation<\/h4><div class=\"dsm-description\"><p><span style=\"font-weight: 400\">St\u00e9phanie Ross and Guillaume Fournier, already known for their agricultural venture Bergerie de La Colline, took over the company to ensure the continuity of this Bas-Saint-Laurent tradition.<\/span><\/p><\/div>\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div><\/div><div class=\"dsm-content-timeline-middle dsm_content_timeline_child_2 dsm-timeline-index-even\" style=\"--item-index: 2; --pointer-size: 20px\" aria-hidden=\"true\">\n\t\t\t\t<div class=\"dsm-content-timeline-middle-circle\"> <\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-middle-line\"><\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-tree-animation\"><\/div>\n\t\t\t<\/div><div class=\"dsm_content_timeline_child_2 dsm-content-timeline-opposite dsm-content-timeline-date dsm-desktop  dsm-timeline-index-even\" style=\"--item-index: 2\" aria-hidden=\"true\"><span class=\"date\"><\/span><\/div>\n\n<div class=\"dsm_content_timeline_child_3 dsm_content_timeline_child dsm-content-timeline-item dsm-image-icon_placement-top dsm-timeline-index-odd et_pb_module et_flex_module\" style=\"--item-index:3\" role=\"article\" aria-labelledby=\"dsm-timeline-title-dsm-content-timeline-child-3\"><div class=\"et_pb_module_inner dsm-content-timeline-item-wrapper\">\t\t<div class=\"dsm-content-timeline-content-wrapper dsm-visibility\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"dsm-image-wrapper\">\n\t\t\t\t\t<div class=\"dsm-image\">\n\t\t\t\t\t\t<img width=\"2400\" height=\"1600\" src=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2025\/04\/herbes-salees-dans-oeil-du-dragon.webp\" class=\"attachment-full size-full\" alt=\"Content Timeline Image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2025\/04\/herbes-salees-dans-oeil-du-dragon.webp 2400w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2025\/04\/herbes-salees-dans-oeil-du-dragon-1280x853.webp 1280w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2025\/04\/herbes-salees-dans-oeil-du-dragon-980x653.webp 980w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2025\/04\/herbes-salees-dans-oeil-du-dragon-480x320.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2400px, 100vw\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"dsm-timeline-content\">\n\t\t\t\t<h4 class=\"dsm-title\" id=\"dsm-timeline-title-dsm-content-timeline-child-3\">2025 \u2014 On Dans l\u2019\u0153il du dragon<\/h4><div class=\"dsm-description\"><p><span style=\"font-weight: 400\">St\u00e9phanie Ross and Guillaume Fournier presented the company on the television show Dans l\u2019\u0153il du dragon (Quebec\u2019s version of Dragon\u2019s Den). Their appearance drew strong public interest and sparked renewed enthusiasm for Salted Herbs from Bas-Saint-Laurent. <\/span><\/p><\/div>\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div><\/div><div class=\"dsm-content-timeline-middle dsm_content_timeline_child_3 dsm-timeline-index-odd\" style=\"--item-index: 3; --pointer-size: 20px\" aria-hidden=\"true\">\n\t\t\t\t<div class=\"dsm-content-timeline-middle-circle\"> <\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-middle-line\"><\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-tree-animation\"><\/div>\n\t\t\t<\/div><div class=\"dsm_content_timeline_child_3 dsm-content-timeline-opposite dsm-content-timeline-date dsm-desktop  dsm-timeline-index-odd\" style=\"--item-index: 3\" aria-hidden=\"true\"><span class=\"date\"><\/span><\/div>\n\n<div class=\"dsm_content_timeline_child_4 dsm_content_timeline_child dsm-content-timeline-item dsm-image-icon_placement-top dsm-timeline-index-even dsm-last et_pb_module et_flex_module\" style=\"--item-index:4\" role=\"article\" aria-labelledby=\"dsm-timeline-title-dsm-content-timeline-child-4\"><div class=\"et_pb_module_inner dsm-content-timeline-item-wrapper\">\t\t<div class=\"dsm-content-timeline-content-wrapper dsm-visibility\">\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"dsm-image-wrapper\">\n\t\t\t\t\t<div class=\"dsm-image\">\n\t\t\t\t\t\t<img width=\"2400\" height=\"1600\" src=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/0P4A2285.jpg\" class=\"attachment-full size-full\" alt=\"Content Timeline Image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/0P4A2285.jpg 2400w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/0P4A2285-1280x853.jpg 1280w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/0P4A2285-980x653.jpg 980w, https:\/\/www.herbessalees.com\/wp-content\/uploads\/2026\/03\/0P4A2285-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2400px, 100vw\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"dsm-timeline-content\">\n\t\t\t\t<h4 class=\"dsm-title\" id=\"dsm-timeline-title-dsm-content-timeline-child-4\">Today \u2014 A Living Tradition<\/h4><div class=\"dsm-description\"><p><span style=\"font-weight: 400\">Today, over 350,000 jars are produced each year, and salted herbs continue to be a staple in kitchens across Quebec.<\/span><\/p>\n<p><span style=\"font-weight: 400\">While production is now automated, our commitment remains unchanged: to stay close to our community, carry forward a culinary heritage, and preserve the human connection that defines our brand.<\/span><\/p><\/div>\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div><\/div><div class=\"dsm-content-timeline-middle dsm_content_timeline_child_4 dsm-timeline-index-even dsm-last-middle\" style=\"--item-index: 4; --pointer-size: 20px\" aria-hidden=\"true\">\n\t\t\t\t<div class=\"dsm-content-timeline-middle-circle\"> <\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-middle-line\"><\/div>\n\t\t\t\t<div class=\"dsm-content-timeline-tree-animation\"><\/div>\n\t\t\t<\/div><div class=\"dsm_content_timeline_child_4 dsm-content-timeline-opposite dsm-content-timeline-date dsm-desktop  dsm-timeline-index-even\" style=\"--item-index: 4\" aria-hidden=\"true\"><span class=\"date\"><\/span><\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2565,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-18729","page","type-page","status-publish","hentry"],"dsm_author":{"name":"Carine Jobart","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/034f3ddc9be4c5cae655ea84a1da0ee29e6babbe262fc845b233a4e638fc5760?s=96&d=mm&r=g","archive_link":"https:\/\/www.herbessalees.com\/en\/author\/carine\/","biodata":""},"dsm_categories":[],"dsm_attachment_categories":[],"dsm_featured_image":null,"dsm_comment_count":0,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our Story - Salted Herbs from Bas-Saint-Laurent<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez l&#039;histoire de Les Herbes Sal\u00e9es du Bas-du-Fleuve, depuis ses humbles d\u00e9buts jusqu&#039;\u00e0 notre succ\u00e8s actuel. 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